DATE: July 2005 & 2006
LOCATION: San Diego, California
PROJECT TYPE: Architectural, Engineering, Trade Show
JEREMY THOM DESIGNS ROLE: Production Designer
Following a 2004 competition to design a more distinctive and iconic trade show booth, the Sci-Fi channel selected a curvaceous, organic sculpture by the German architects Graft. The 3D drawings were completed in early 2005 and a Los Angeles fiberglass workshop selected to construct the design, but some practical questions remained unanswered. I was hired in May of 2005 and the first task was to redefine how the structure was to be constructed, sectioned, handled and trucked, and to redesign and redirect construction accordingly. There were some complex video issues to be resolved, involving projectors buried within the structure that bounced images off mirrors and onto the underside of the ‘bridge’. The structure needed to be built from the top down beneath 54 rigging points arrayed all over the 50’ x 30’ booth footprint. Every section of the sculpture was sized to fit through trailer doors and was mounted on sets of custom built rolling carts from which the set-pieces could be directly flown. The structure was reused at Comic-Con in both 2006 & 2007.