CLIENT: Plan Experiential
DATE: 2026
LOCATION: Brookfield Place, NYC
PROJECT TYPE: World Cup Viewing Event
JEREMY THOM DESIGNS ROLE: Technical Director & Production Designer
This was a three week long viewing event for World Cup football events in the atrium of Brookfield Place in downtoen Manhattan. Since this is a public plaza all load-in & build work was done at night over a four day period. Live matches were shown on the big screen and various activations from a goal-scoring game inside a miniature netted pitch, to an assortment of arcade games, bookending a bar with conference room and tables for working during the day were set up.